andrea paulsen.communications
  • Home
  • Our Offering
    • Writing, proofreading and editing
    • Website design
    • Brand management & legal marketing
  • Who we are
  • Training
    • Legal Marketing 101
    • Article Writing for Lawyers
  • Writing Tips
  • Contact

Legal marketing for sole practitioners and smaller firms

08 Jan
A new year is an opportunity for a fresh start! Everybody is rested after their year-end break and full of enthusiasm and positive expectancy. A good ...
Read more

Why smaller law firms compete on an uneven playing field

13 Aug
In the 1990s, law firms started marketing their services. At first, nobody really had a clue how to do that. Marketing professionals from other indust...
Read more

English spelling – Why different options?

04 Oct
The English language spread throughout the world when the British Empire established overseas trading posts and colonies between the late 16th and ear...
Read more

How to write numbers

04 Oct
Words or numerals In words from one to nine and in numerals from 10 onwards. Exceptions: Chapter 1 Grade 2 Fractions: 3.4 or 8½ Age groups: 2...
Read more

Acronyms and abbreviations – alphabet soup?

22 Jul
Abbreviations and acronyms are shorter versions of words or phrases. Acronyms Acronyms are formed by using the first letters of an organisation, a dev...
Read more

Compound nouns

30 Apr
A noun is a word used to identify people, places, or things. A compound noun has the same function but is made up of two or more words. It could be a ...
Read more

Why every company needs a writing style guide

23 Feb
A style guide, or “house style”, is the way your company presents written communications. This includes visual elements such as layout and font type. ...
Read more

Marketing in times of uncertainty

12 Jan
Beginning of last year, I recommended to start the year with a marketing plan. But the year turned out so different to anything we could have imagined...
Read more

Hyphens – making a connection

24 Nov
A hyphen is a punctuation mark that joins words or phrases. Here are some examples of its uses: Compound adjectives Joining two or more words to form ...
Read more
1 2 3
© 2025 Andrea Paulsen Communications
  • Privacy policy
  • Terms and conditions
  • Disclaimer